Archive for the 'Marketing' Category

Physics & Marketing

Thursday, September 2nd, 2010

Google marketing director Dan Cobley discusses “what physics taught me about marketing.”
Click here.

Web 3.0 Marketing Apps

Tuesday, June 15th, 2010

The proliferation of social media and smart phones is changing the way business and marketing is done. Here’s information on software and add-ins to help with your marketing efforts.
www.businesspundit.com/using-apps-in-web-3-0-marketing/

Print Still A Viable Marketing Component

Thursday, May 27th, 2010

With the proliferation of online media, it’s often stated that print is dead. However, Elaine Fogel of MarketingProfs says such an assumption is premature, if not incorrect and here’s why:

Access to and use of the Internet is not universal.
About a quarter of Americans don’t have Internet access. A 2008 study [...]

A Marketer is A Terrible Thing to Waste

Wednesday, November 11th, 2009

Beth Comstock, CMO and Senior VP at General Electric explains how marketers can help rebuild the economy. Check it out here.

A Tasty Look at Social Media & Networking

Friday, May 8th, 2009

The ins and outs of social media, as well as new takes on conventional networking were on tap at our first annual wine tasting event held the evening of April 29th at WineStyles.
Matt Rosenhaft of Grand Central Solutions stressed the importance of having a marketing strategy with clearly defined goals before diving into social media. [...]